Media mix

Website: to upload your drawing/picture/photo/delft blauw tiles (made by children). To download the mobile app and to find information about the spoorzone.

Physical location: object that projects all the uploaded material and together a mosaic image is created. This image could represent the Spoorzone when it is done at that specific location.

Poster: that informs the by-passer how to use the object on physical location. This poster could be near the object or somewhere on the object. A QR-tag is present to download the mobile app.

Mobile app: find a certain drawing/picture/photo/tile (for the parents) with Layar. And/or be in charge of what will be projected on the object. What kind of image. Examples: images of different locations in the spoorzone.

Click here for the scenarios and the touchpoint matrix


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